Full window
Google Search Console · 23 September 2024 to late May 2025
- 11.2K
- Organic clicks
- 452K
- Organic impressions
- 2.5%
- Average click rate
- 12
- Average position
- 77% of the clicks (8.6K) came in the last 6 months.
Ecommerce
Online retail brand
Organic growth for an online retail store in Pakistan. The work was a clean technical base and clear product and collection pages, so shoppers could find products on Google without the store paying for every visit.
Case studyClient name withheld
How to read this. The available evidence is search performance. It does not show sales or revenue.
11.2K
organic clicks, 23 September 2024 to late May 2025
The challenge
What the engagement was actually for.
An online store needs its products to show up when someone searches, not only when someone is already on the site. The job was technical cleanliness, distinct product and collection pages, and a steady rise in that visibility.
In scope
Where the work sat.
- 01A clean technical base
- 02Product and collection pages for shoppers searching on Google
- 03Steady growth in search visibility rather than a single spike
Results
The numbers, with the source on them.
Each block names the tool and the period. A blank where a figure would be flattering is left blank.
Last 3 months
Google Search Console · within the same window
- 4.46K
- Clicks
- 11.8
- Average position
Latest 28 days
Google Search Console · ending late May 2025
- 1.19K
- Clicks
- 57.2K
- Impressions
What Google had indexed
Search Console sitemap report · last read 28 May 2025
- 113
- URLs discovered
- 88
- Products
- 13
- Collections
- 8
- Pages
- Plus 4 blog posts. The report showed those URLs read without errors.
For the business
What the evidence supports.
More shoppers finding products on Google, a healthy click rate, and a sitemap setup that can support further growth.
Evidence
- Google Search Console, Performance, 23 September 2024 to late May 2025.
- Google Search Console, Sitemaps report, last read 28 May 2025.
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